How Publishers Could Measure and Sell Their Audiences

The presentation will provide measurement insights that can help you build compelling storylines for your potential advertisers and differentiate yourself from your competition.

This presentation highlights:

  • How a “day-in-the-life” visualization of a publisher’s audience paints a picture of daily digital engagement.
  • How behavioral, demographic, device ownership and competitive insights help illustrate the nuances between audiences.
  • The unique metrics that better quantify audience engagement (e.g. time spent, stickiness, cross-device usage, demographics and more).

Complete the form on the right to download our presentation.

We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it. Review our privacy policy. Ok